Est. in 1979 by Bill Liberty, Liberty Tattoo in Newcastle is a professional, friendly, award-winning, clean, appointment only, custom studio with a quiet and relaxed environment. ​

Liberty Tattoo moved to Newcastle in Oct. of 2016, and this is our only studio. Previous locations in Northern CA include: Folsom/Sutter St. (2008-2016); Auburn Blvd. (1998-2008), Amber Lane and Myrtle Ave. in Sacramento; Placerville (1979). 

You'll get a feel for us by looking around our site and reading the FAQs but if you'd like to talk to a live person (Lori) feel free to call.

Come and get your tattoos in Newcastle!


In 1975 Bill traded a Harley for a tattoo apprenticeship under Pete Stephens and Dennis Breen of East Coast Studio in Sacramento, CA. In ’79 he opened his first Liberty Tattoo studio in Placerville, CA where he remained for a little under one year. After that he worked with Ken Larsen before re-opening Liberty Tattoo in the American River College/Sacramento area where he stayed for almost 30 years.

Artists have come and gone (and come and gone again!) over the years: Leroy (Bill’s brother), Jennifer, Mike, Paul, Alycia and a few others, but now it’s just the husband and wife team of Bill and Lori.​ 

Bill has been a respected business owner and professional tattoo artist for 45+ years; he paints, restores 60s Honda motorcycles, runs ultra marathons, goes on week long bicycle trips, and makes steampunk art. 


Lori is the co-owner/office manager and has been tattooing for 9 years. She joined the business in 2001 after 23 years of administrative experience at Tower Records HQ and a nurse recruiting company to name a few, and was a volunteer at Mercy General Hospital for 23 years with her friend of 48 years, Carol.​ 

Lori hates running but loves to walk for miles and miles.

Bill and Lori will celebrate their 24th wedding anniversary in 2020!


Bill had hand surgery 1/2/19, but is back to work and doing better than ever!